USA

Jeep Depreciation Rate

Off-road icon, part of Stellantis.

Wrangler and Gladiator have industry-leading retention thanks to cult demand.

Avg 5-yr retained

58%

Models tracked

Jeep depreciation by model

The Jeep Compass is a compact SUV offering trail-rated capability in Trailhawk trim alongside mainstream comfort. However, it suffers from steeper-than-average depreciation due to middling reliability scores and strong competition, retaining less value than segment leaders like the CR-V or RAV4.

The Jeep Gladiator is a midsize pickup built on the Wrangler platform, combining off-road capability with truck utility. While early examples held value exceptionally well thanks to scarcity and enthusiast demand, depreciation has normalized as production matured and segment competition intensified. Expect mid-pack retained value compared to Tacoma leaders but stronger than most domestic midsize trucks.

The Jeep Grand Cherokee is a midsize SUV that blends genuine off-road capability with near-luxury interiors. Depreciation is moderate-to-steep compared to Japanese rivals, with resale hurt by known reliability concerns but supported by strong brand recognition and high trim desirability, particularly for the Trailhawk and 4xe plug-in hybrid variants.

The Jeep Wrangler is the benchmark for off-road capability and one of the slowest-depreciating vehicles in America. Its iconic design, removable tops and doors, and cult following give it exceptional resale value, typically retaining 60%+ after 5 years — well above the industry average.

Jeep depreciation FAQ

What is the average depreciation rate for Jeep?

Jeep vehicles depreciate by about 42% over 5 years on average — retaining roughly 58% of their original MSRP. Wrangler and Gladiator have industry-leading retention thanks to cult demand.

Which Jeep model has the lowest depreciation?

Depreciation rates vary significantly across the Jeep lineup. Open any model below to see its year-by-year depreciation curve, per-mile depreciation, and country-specific rates.

Does Jeep depreciation vary by country?

Yes. The same Jeep can depreciate up to 10% faster or slower in one market versus another, driven by local demand, climate, tax policy, and service network strength. Each model page breaks down the depreciation rate for all 7 markets we track.